Deep Sentinel | BTown Web
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Deep Sentinel

Deep Sentinel is the next-gen home security solution that stops crime before it happens. Powered by a proprietary AI, HD smart cameras, and 24/7 LiveSentintel™ personal security guards, Deep Sentinel sets the new standard in home protection. Deep Sentinel protects your home and proactively stops burglary, package theft, or driveway break-in, allowing customers to feel dramatically safer at home.

Overview

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Deep Sentinel was a new company looking to sell their proprietary home security product through an ecommerce site. This required a full site build and a custom theme created in Shopify. We had to set up purchasing to handle the initial cost for the physical product as well as a recurring subscription cost for the service that could be annual or monthly. Their store is currently active, generating sales and can be viewed here: https://www.deepsentinel.com/

The Challenge

Deep Sentinel came to us as a new store looking to sell their next-gen proprietary home security solution through an ecommerce site. Being a new company selling a new-to-the-market product, they had no site and no customer base. This meant our job was to build an entire site from the ground up that would draw customers in and showcase the product to make great first impressions.

The Process

This build required us to create a custom theme in Shopify. The actual product catalog of the site is relatively simple, so the focus of the build was on design to really feature and sell the product. There was some complex configuration we had to do to set up the subscriptions for the products. Deep Sentinel has an initial cost of the physical product and then the subscription kicks in for the service. We also had to set up a monthly subscription and an annual subscription and provide customers with the ability to toggle between the two before the final purchase.

The Solution

Deep Sentinel is a subscription-based online store that is built on the Shopify platform. The site needed to be the start of building a relationship of trust with customers. That meant building a high grade site that is easy to navigate and guides customers to all the information they need. The purpose of the site is to provide customers with a more comprehensive security system that has 24/7 “Live” surveillance. The store is currently active and generating sales.

The site can be viewed here: https://www.deepsentinel.com/

The Result

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“Hands-down…an invaluable asset for our company. [They are] extremely knowledgeable, work is top grade, and the turn-around is amazing. I would highly recommend BTown for UX and back-end work in Shopify.”

Customer References

We pride ourselves on excellent customer service, but then again every company says that right?

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Request References

We worked with BTownWeb on a multi-month project to migrate complex custom e-commerce flows from Solidus to Shopify. They were outstanding in all phases of the project. The lead engineer that worked with us was utterly professional, wrote great, maintainable code, and was tremendously helpful when the inevitable surprises came up. He had a comprehensive knowledge of the Shopify API and was aware not just of the possible solutions to our problems, but of the hidden pitfalls that could easily have derailed us. BTownWeb delivered on-time, on-budget, and on-quality, and they would be my first call if we need additional help with Shopify.


~ Michael Natkin, Glowforge

The Btown team has been everything I hoped they would be: experts at Shopify, competent in web development overall, easy to work with, responsive, and just all around pros. I’d hire them again in a minute. In fact, I already have. I now work with them on an on-going basic.

Hire them.


~ Alex Berg, Rep The Squad

Working with Matt and BTown Web was a truly amazing experience. We were doing a complete redesign of our Shopify Plus store (healthcare-manager.com) and BTown Web helped us from start to finish.
[…]
We have more work to be done since we’ve been growing (in large part from BTown’s help) and we’re going to have help us with future custom features for our site. We highly recommend them.


~ Li Zou, Easy@Home

There are not enough characters in this space to express the gratitude we have for Larry at Btownweb. He has become like a friend… In fact, just got off the phone and my husband said, “what a great help he has been to us [in such a short amount of time and at the spur of the moment]!” He has gone above and beyond and did everything we asked for and even noticed little details we hadn’t thought about for what our site could use. Thank you so much for your service and support…. We will DEFINITELY be back!


~ April Henry, The Singer Featherweight Shop

For more than half a year, I’ve worked directly with Andrew at Btown. Hands-down, Andrew has been an invaluable asset for our company. He’s extremely knowledgeable, work is top grade, and the turn-around is amazing. I would highly recommend Btown for UX and back-end work in Shopify.


~ Deep Sentinel

BTownWeb’s strongest suit is that they are small, nimble, and agile. They are willing to work with you to develop the right solution for your business. They were very responsive from start to finish, even when a lot of hand-holding was necessary. They took responsibility for their work all the way through the end and was always available to solve issues.
I would definitely work with them again.


~ Skinsei

From the initial conversations to the final decision BTown Web was a cut above. They were low pressure, flexible and capable – a combination we find rare and enjoyable in a business relationship. They were also completely transparent both in their capabilities and in their input on our requests which always let us know exactly where things stood. It was just as you want a consultant experience to be, consistent, confident, capable and flexible.

In the end, they helped us get the site we wanted, and helped our team without reservation which is refreshing in an age where some want to keep the “magic” of web design to themselves.


~ Skinsei

The more I use SS the happier I am. Love the ease of sales reports info at my fingertips. I’ve never had that before. Plus today I had a order from Europe and the customs form was complete populated with the order content. Yay! I’ve been needing this in my life so very much but didn’t know it.
I also had some time to brows your articles on FB. Your passion for what you do is contagious and that’s such a compelling quality in a business owner. I feel really lucky that I opened your email that got me on board. I look forward to exploring my little micro businesses potential over time. I had no idea so much great stuff was out there in a non threatening accessible format, i.e. Shipstation and Mailchimp.


~ Roma Buchanon, Romazone

Domain Holdings Group has been working with Chad and his team (mainly Larry and Matt) for at least 3 years. It’s been a great pleasure working with them on several projects such as online marketing, web design, and database development. From helping us with our digital marketing strategy, building a website or a database, or to troubleshooting, BTownWeb has always provided us with great knowledge, professional manners, and quick turnaround time.


~ Domain Holdings Group

BTown Web is a lean, mean web developing machine. They’ve successfully completed several digital projects for us on-time, on-budget and have become a go-to web and SEO resource for us and our clients.


~ Anna Petrocco, C+C Social Marketing & PR

I called Chad with Btownweb.com when my other website designer skipped town and left me in a lurch. He and his staff were able to attend to the damages after hours and I was up and running that night.


~ Vicki Rinehart, Rinehart Inspection Services LLC